Morocco/Marrakech- Safi: Launch of the digital platform of the "Jisr" program for empowerment and leadership

The digital platform of the "Jisr for empowerment and leadership" program, aimed at facilitating the empowerment of women in the Marrakech-Safi region, was launched on Friday in the ochre city, at a meeting attended by the Minister of Solidarity, Social Integration and the Family, Aawatif Hayar.

The launch of this platform is in application of the High Royal Orientations and the commitments contained in the 2021-2026 government program, and forms part of the partnership agreement concluded between the Ministry, the wilaya of the Marrakech-Safi region and the Regional Council, for the implementation of a qualification and empowerment program for women project leaders and people with disabilities.re, the wilaya of the Marrakech-Safi region and the Regional Council, for the implementation of a qualification and empowerment program for women entrepreneurs and people with disabilities.

The aim of the program is to develop female entrepreneurship and facilitate women's access to the job market, by providing them with local support and training in order toThis program aims to develop female entrepreneurship and facilitate women's access to the job market, by supporting and training them at local level to enhance their expertise and skills in the field of business creation and reduce social and regional disparities.

Speaking on the occasion, Ms. Hayar explained that the launch of this platform marks an important stage in the process of implementing this program, which is the fruit of the efforts of all territorial players throughout the region.

Noting that the Kingdom has made the issue of women and guaranteeing their rights a major priority, as evidenced by the particular interest shown by His Majesty King Mohammed VI to the promotion of women's conditions, Ms. Hayar also emphasized that the government is committed to implementing the High Royal Orientations in order toensure gender equality and promote the empowerment of women, working to guarantee them access to their political, economic, social and environmental rights, in accordance with the Constitution, the recommendations of the New Development Model and the commitments of the 2021-2026 government program.

After highlighting the important contribution of the Marrakech-Safi region to national wealth creation, as the Kingdom's leading tourist destination, and thanks to the great potentialitiess in various fields, the Minister noted that the activity rate of women compared to men in this region remains low compared to the national average, at 21.6% versus 75.2%.

This is an indicator that calls on us all to make greater efforts to empower women, strengthen their participation in development and reduce existing disparities," she continued.

As part of its commitment to the region's social dynamic, the Ministry is placing great emphasis on reducing the deficit in these areas in this part of the country, she added.In terms of strengthening the social protection system, the region currently ranks first nationally in terms of the number of social centers (517) and the number of beneficiaries (48.966, including children, women, people with special needs and the elderly).

For his part, Karim Kassi-Lahlou, wali of the Marrakech-Safi region, said that this partnership between the ministry, the wilaya and the region's council was intended as a model of convergence between the region's development program and the priorities of the local authorities.velopment program and the national program for the economic empowerment of women, which will undoubtedly contribute to improving the activity rate of women in the region.

M. Kassi-Lahlou explained that the economic empowerment of women in the region was one of the expectations expressed by local players at the regional consultation meeting on the strategy of the Ministry of Solidarity, Social Integration and the Family.The ultimate aim is to give women access to income, training and capital in order to strengthen their place in society and their contribution to economic development.

For his part, Samir Goudar, President of the Regional Council, noted that the launch of this platform was part of the implementation of the Royal High Directions and the recommendations of the New Development Model, which emphasizes the role of women in society and in economic development.le de Développement (New Development Model), which emphasizes the region's role as a focal point for sectoral policies, noting that the program will help raise the female employment rate to 30% by 2026.

In a speech read on his behalf, he highlighted the efforts made by the various actors and stakeholders in the region to improve human development indicators, in particular by improving the economic and social conditions of the underprivileged, combating poverty and social exclusion, and improving the quality of life of the population.gories, combating poverty, precariousness, social exclusion and school wastage, improving access to health services and infrastructure, and reducing territorial disparities.

As for the Director of Entraide Nationale, Khettar El Mojahidi, he insisted on the permanent action and constant mobilization of this institution alongside the various players to ensure the success of this ambitious program, which will contribute to the edification of the social State and will strengthen the contribution of the social pole and improve the rate of integration of women from 20% to over 30%, in the service of the Kingdom and its citizens, under the enlightened leadership of His Majesty King Mohammed VI.

The Director of the Social Development Agency, Fatima Hmamou, expressed the hope that this meeting would create a propitious environment and an appropriate framework for finding effective solutions and exploring new avenues. to find effective solutions and explore promising prospects for enabling young people and women's skills to contribute to Morocco's development.

The meeting was punctuated by the presentation of the "Jisr for empowerment and leadership" e-platform, the launch of a call for expressions of interest for reference social incubators in the Marrakech region, and the launch of the "Jisr for empowerment and leadership" e-platform.rence social incubators in the Marrakech-Safi region, and the presentation of cheques to beneficiaries of the "Al Haouz Mobadara" program and to disabled people with projects under the Fonds d'Appui à la Protection et à la Cohésion Sociale.

Source: www.mapexpress.ma/